Intimate Confidence with Stupid In The Throat

Confidence isn't quiet. It’s the smirk that says you know something they don't. That's the feeling we stitched into every piece of the "Stupid in the Throat" collection.

This isn't just underwear; it's your first line of offense. Made from obscenely comfortable fabrics that worship your body and designed for a fit that moves with your swagger. Whether it's for an audience of one or just your own damn self, our apparel is the foundation for a day—or night—lived entirely on your own terms.

Ready to feel as good as you look? Get Stupid.

• Premium cotton blends and luxury fabrics
• Comfortable fits for all-day wear
• Moisture-wicking technology
• Bold branding and elegant designs
• Available for both men and women
• Perfect for everyday confidence

Own your confidence from the inside out with underwear that's as bold as your attitude.